About Sporttotal AG

Company Description

Cologne-based SPORTTOTAL AG is a technology and media company that is growing in the rapidly scalable digital business with video platforms and communities, in the high-margin national and international project business, and in the live events business. Founded in 1979, the company operates sporttotal, a high-traffic, high-growth portal for online sports videos and live streaming. In the process, the company equips sports clubs with special camera technology that enables sports events to be broadcast live on sporttotal.tv in high quality and fully automatically. SPORTTOTAL AG's other service portfolio includes the technical equipment of race tracks and sports venues as well as the production and marketing of sports events such as the ADAC TOTAL 24-hour race at the Nürburgring. In addition, SPORTTOTAL AG produces content for well-known companies such as Porsche, Audi, Mercedes/AMG, Red Bull or VW, operates the linear TV channel #dabeiTV.

Year founded


Served area



Am Coloneum 2, 50829 Köln – Germany

Shareholder information

Shares outstanding



Nov. 7, 2000

Stock exchange(s)

Frankfurt Stock Exchange



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