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TradeDoubler Earnings Release 2010

Feb 8, 2011

3209_10-k_2011-02-08_a8e922f5-ebc7-41cb-af32-f0a03c62f756.pdf

Earnings Release

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Strong close to 2010

(Numerical data in brackets refers to the corresponding period in 2009 unless otherwise stated).

January – December 2010

  • Net sales decreased by 6% to SEK 2,840 M (3,014).
  • Gross profit decreased by 5% to SEK 658.4 M (690.0). Adjusted for changes in foreign exchange rates, gross profit increased by 3%.
  • Operating profit (EBIT) amounted to SEK 82.5 M (-105.1). Adjusted for changes in foreign exchange rates and nonrecurring costs of SEK -180.3 M for 2009, operation profit increased by SEK 12.3 M.
  • The cash flow from operating activities was SEK -5.8 M (64.7), which was mainly due to changes in working capital at the start of the year.
  • Profit after tax amounted to SEK 61.3 M (-178.5).
  • Earnings per share amounted to SEK 1.44 (-5.31).
  • The number of full-time employees/FTEs totalled 525 (579) as of 30 December 2010.
  • The Board proposes that no dividend should be declared for 2010.

October – December 2010

  • Net sales increased by 6% to SEK 772.1 M (725.4).
  • Gross profit increased by 5% to SEK 181.1 M (172.3). Adjusted for changes in foreign exchange rates, the increase was 12%.
  • Operating profit (EBIT) rose by 56% to SEK 32.2 M (20.6). Adjusted for changes in foreign exchange rates, the increase was 76%.
  • The cash flow from operating activities was SEK 77.6 M (107.2), which was mainly due to net profit for the period, a tax refund and changes in working capital.
  • Profit after tax amounted to SEK 20.0 M (5.3).
  • Earnings per share amounted to SEK 0.47 (0.16).
MSEK 2010 2009 2010 2009
Net sales 772 725 2,840 3,014
Gross profit 181 172 658 690
Total costs -149 -152 -576 -795
Operating profit 32 21 83 -105
Profit before tax 28 23 71 -127
Net profit 20 5 61 -178

CEO's comments

"We had a strong close to 2010. The market for our core business Network (Affiliate and Campaign) continued to improve during the fourth quarter. Furthermore, TradeDoubler developed better than the market as a whole – a result of the focus we have achieved through a new strategy and a refined organisation. We saw substantial transaction increases in TradeDoubler's network, particularly as a result of the sharp rise in online Christmas shopping. The currencyadjusted gross profit in Network increased by over 20 per cent, which was partly counterbalanced by declines in Technology and Search. At the same time, the new strategy means that we have faced higher costs in the short-term, first and foremost, relating to the introduction of a new organisation. We have limited the fall in sales in England within Search, reduced the costs and continued to strengthen the sales growth in our focus markets. Within Technology, we have continued to focus the business in order to ensure continued profitable growth. The efforts carried out early in the year within product development have already resulted in new product releases during the fourth quarter. We have advanced our position in many markets during the year and won several important business deals as a result of greater sales focus as well as the improved market situation. Urban Gillström, President and CEO Oct-Dec Oct-Dec Full year Full year

We have implemented several measures aimed at improving efficiency, while at the same time, we have continued to be careful in assuming new costs. All in all, TradeDoubler is well-equipped for 2011. We are continuing the work in relation to our strategic pillars "One world-class performance-based network", "One cost-efficient company" and "One salesand results-driven corporate culture". We have launched our new business structure, market structure and organisation and are working hard in line with our goal of growing faster than the market with scalable profitability."

Consolidated profit for the period January – December 2010

Consolidated net sales fell by 6 per cent to SEK 2,840 (3,014) compared with 2009. Gross profit declined by 5 per cent to SEK 658.4 M (690.0). Adjusted for changes in foreign exchange rates, gross profit increased by 3 per cent. The gross margin continued to improve and increased to 23.2 (22.9) per cent.

The rising gross profit trend in Network (Affiliate and Campaign) continued, which was partly counterbalanced, however, by a decline within Search and Technology. Network, which accounts for 85 per cent of gross profit, is the group's largest area.

Adjusted for changes in foreign exchange rates, gross profit in Network increased by 7 per cent for the full-year, while in Technology it decreased by 9 per cent and in Search it fell by 21 per cent.

The total costs, including depreciation/amortisation and impairments, fell to SEK 575.9 M (795.0). The underlying costs remained at the same level, adjusted for changes in foreign exchange rates and non-recurring items of SEK -180.3 M for 2009. The full-year result for 2010 includes costs for organisational changes and for the work of strengthening the internal control. The costs in 2009 included impairment of goodwill of SEK -150.3 M, and a provision of SEK -30.0 M for unutilised office space in London. Operating profit improved to SEK 82.5 M (-105.1) and the operating margin to 2.9 (-3.5) per cent. Adjusted for changes in foreign exchange rates and non-recurring costs of SEK -180.3 M for 2009, operating profit increased by SEK 12.3 M.

Consolidated net financial items amounted to SEK -11.2 M (-22.0), which were largely due to changes in foreign exchange rates in respect of receivables from foreign subsidiaries. The group had no interesting-bearing loans as of 31 December 2010.

Profit before tax thus amounted to SEK 71.3 M (-127.0). Profit after tax amounted to SEK 61.3 M (-178.5). The tax expense was positively impacted by the group utilising tax loss carryforwards more effectively from 2010.

The net margin for 2010 was 2.2 (-5.9) per cent.

The Group's cash flow and financing for the period January – December 2010

The cash flow from operating activities before changes in working capital amounted to SEK 94.0 M (46.0), for the fullyear 2010. The improvement was primarily due to a tax refund and lower taxes paid, but also due to better earnings.

The change in working capital amounted to SEK -99.8 M (18.7). The decrease was mainly due to a normalisation of

payment flows after the proceeds of the rights issue were received during the first quarter. The cash flow from operating activities thus amounted to SEK -5.8 M (64.7).

Net investments in non-current assets amounted to SEK - 8.7 M (-14.1). The cash flow from financing activities amounted to SEK -199.3 M (256.1) and consisted of amortisation of loans of SEK -242.1 M and the remaining proceeds from the rights issue of SEK 42.8 M. The comparative period was positively affected by SEK 300.8 M SEK as a consequence of receipt of the first part of the proceeds of the rights issue. Thus, the cash flow for the fullyear amounted to SEK -213.8 M (306.6).

On 31 December 2010, cash and cash equivalents amounted to SEK 209.7 M (436.6) and the group had no interest-bearing liabilities (SEK 242.1 M). The Swedish Tax Authorities repaid SEK 22.5 M during the third quarter, after an adjustment of TradeDoubler's tax return for income year 2008. A further SEK 32.8 M was repaid during the fourth quarter in respect of preliminary tax paid in for income years 2009 and 2010. The refunds of SEK 55.3 M in total have not had any impact on earnings.

Consolidated profit for the period October – December 2010

Consolidated net sales rose during the fourth quarter by 6 per cent to SEK 772.1 (725.4) compared with the corresponding period of the previous year, while the gross profit increased by 5 per cent to SEK 181.1 M (172.3). Adjusted for changes in foreign exchange rates, gross profit increased by 12 per cent. The gross margin fell to 23.5 (23.7) per cent.

A strong increase in gross profit in Network of 21 per cent in local currencies, with a strong performance in all regions, was partly counterbalanced by declines in Search and Technology. However, the gross profit in local currencies improved within all areas from the third to the fourth quarter. However, it should be noted that the fourth quarter is seasonally strong, particularly in Network.

The gross profit in local currencies rose in three out of four regions during the fourth quarter compared with the corresponding period last year. Southern Europe increased by 20 per cent, Central Europe by 25 per cent and Northern Europe by 6 per cent. The increases were partly counterbalanced by UK and Ireland, which fell by 3 per cent.

There was a short-term increase in staff costs during the fourth quarter as a consequence of termination benefits and recruitment costs in connection with the introduction of a new organisation.

A contract was signed in December regarding letting of half of the unutilised office space in London.

Profit before tax amounted to SEK 28.2 M (23.4). Profit after tax amounted to SEK 20.0 M (5.3).

Consolidated cash flow and financing for the period October-December 2010

The cash flow from operating activities before changes in working capital was SEK 61.6 M (17.5) during the fourth quarter 2010. The improvement was primarily due to a tax

refund and lower taxes paid, but also due to better earnings.

The change in working capital amounted to SEK 16.0 (89.8). The cash flow from operating activities thus amounted to SEK 77.6 M (107.2) and the cash flow for the period to SEK 74.1 M (401.7). The above-mentioned rights issue had a strongly positive effect on the comparative period.

MSEK Oct-Dec Oct-Dec Full year Full year
Gross profit (GP) 2010 2009 2010 2009
Central Europe 44 37 144 145
Northern and Eastern Europe 27 26 95 95
UK and Ireland 36 39 134 160
Southern Europe 75 70 286 290
Total 181 172 658 690

Operating profit (EBIT)

Total 33 21 83 -105
Parent Company and eliminations -78 -75 -291 -305
Southern Europe 47 45 183 187
UK and Ireland 22 17 69 -109
Northern and Eastern Europe 14 12 42 44
Central Europe 27 22 81 79

Earnings per segment

Gross profit in local currencies increased in 2010 by 3 per cent compared with the previous year. Gross profit in local currencies increased by 12 per cent during the fourth quarter compared with the final quarter in 2009.

The gross profit in the Central Europe region adjusted for currency effects in 2010 increased by 7 per cent compared to 2009. The increase in the fourth quarter was 25 per cent compared with the corresponding quarter in 2009. The improvement in earnings during the quarter was mainly due to a strong development in Network which increased by 27 per cent, but Technology and Search also displayed improvements.

The currency-adjusted gross profit in Northern and Eastern Europe was 2 per cent higher in 2010 than the previous year. The region displayed an increase of 6 per cent in the fourth quarter compared with the corresponding quarter in 2009, which was due to a positive development within both Network and Search, while Technology declined.

The currency-adjusted gross profit during 2010 for the UK and Ireland region displayed a decline of 10 per cent compared with the previous year. Gross profit fell by 3 per cent during the fourth quarter. The development within Network was positive, while Technology and Search declined. However, both areas subsequently improved compared with the third quarter 2010.

Southern Europe, the group's largest region, delivered a currency-adjusted gross profit for 2010 which increased by 10 per cent. The currency-adjusted gross profit for the fourth quarter rose by 20 per cent compared with the corresponding period of the previous year. The increase in the region was mainly due to a strong development within Network. Search also showed a strong development while the changes in Technology were minor.

Central functions include the finance, HR and legal departments, product development and product management, IT support, operations and development as well as TradeDoubler's international sales organisation. Overhead costs in the marketing companies only include costs for the local sales organisations.

Significant events after the end of the period

As a consequence of the new strategy adopted in August, TradeDoubler decided to introduce a new organisation from 1 January 2011 where the core business Network (Affiliate and Campaign) was organised into six market units while Search and Technology became separate segments. The market units are responsible for customers and the offering, and are geographically divided. A new key function for marketing and sales is being established, at the same time as the COO and regional manager positions are being abolished. As part of this organisational change, TradeDoubler will also report according to the abovedescribed organisation from 1 January 2011.

The Parent Company TradeDoubler AB's (publ) profit for the period January-December 2010

The parent company's net sales amounted to SEK 151.6 M (255.6). Revenues primarily consisted of licensing revenue and remuneration from subsidiaries for centrally performed services. The decrease in net sales was mainly due to lower licensing revenues.

Profit after tax amounted to SEK 5.8 M (67.4).

The average number of full-time equivalents in the parent company was 93 (93)].

The parent company receivables from subsidiaries amounted to SEK 639.1 M (898.0) at year-end of which SEK 337.0 M (361.3) are long-term receivables. The parent company's liabilities to subsidiaries amounted to SEK 121.9 M (54.4) of which SEK 0.0 M (0.0) are long-term liabilities.

Other information

Employees

TradeDoubler's staff at year-end corresponded to 525 (579) full-time equivalents/FTEs, which includes full-time, temporary and contract employees. This represented a decrease of nine full-time employees from the end of the third quarter 2010. The average number of full-time employees during the full-year 2010 amounted to 567 (589).

From the third quarter 2010, the definition of the number of full-time equivalents/FTEs is expressed more precisely as only including the full-time employees/FTEs that are in the company at the end of the quarter.

Risks and uncertainties

TradeDoubler divides risks into market-related risks, operational risks, financial risks and legal risks. These risks are described in the annual report for 2009 on pages 22-23 and pages 66-67. It is assessed that no significant risks or uncertainties have arisen.

Accounting principles

This year-end report is prepared in accordance with the Swedish Annual Accounts Act and IAS 34, Interim Financial Reporting. For information regarding the accounting principles applied, see the 2009 Annual Report. The accounting principles and methods of calculation are unchanged, compared with the 2009 Annual Report apart from the fact that the assessment has been made that reduced net investments no longer exist in respect of certain loans from subsidiaries to the parent company. This means that foreign exchange differences in respect of these loans are reported in the income statement from 2010 instead of via other comprehensive income as previously.

The new accounting standards that are effective from the first quarter 2010 have had no impact on TradeDoubler.

Dividend

TradeDoubler has a policy of distributing at least 50 per cent of the profit after tax, provided that a suitable capital structure is maintained. The board proposes to make a departure from this policy for 2010 and not to declare any dividend for this year. The reason is the desire to maintain financial flexibility, which strengthens the company's competitiveness, enables a further geographical expansion and also increases the confidence of customers and suppliers in the company.

Annual General Meeting Annual General Meeting

The Annual General Meeting 2011 will be held in the Company's premises at Sveavägen 20 in Stockholm at 5 p.m. on 5 May 2011.

The annual report for 2010 will be published on 14 April 2011 on TradeDoubler's website and will be available at TradeDoubler's head office in Stockholm. In addition, the annual report will be distributed by post approximately three weeks prior to the annual general meeting to shareholders upon request.

The TradeDoubler share

TradeDoubler AB had a share capital of SEK 17.1 M on 31 December 2010, distributed among 42,807,449 shares (out of which 130,000 are owned by the company) with a quota value of SEK 0.40. The average number of shares during the full-year 2010 was 42,660,902. Earnings per share during the full-year 2010 amounted to SEK 1.44 (-5.31).

English version of this report

Both English and Swedish versions of this report have been prepared. In the event of variation between the two reports, the Swedish version shall prevail.

Publication of the interim report

TradeDoubler discloses the information provided herein pursuant to the Swedish Securities Markets Act. The

information was submitted for publication on 8 February 2011 at 8 a.m. CET.

Presentation of year-end report

A meeting with analysts and the media has been arranged on 8 February at 10 a.m. in TradeDoubler's premises at Sveavägen 20, Stockholm.

The presentation may also be followed via webcast through the link: http://www.tradedoubler.com/cp-sv/investors/

Or by telephone:
Sweden: + 46 8 5051 3641
UK +44 20 7138 0824
US: +1 212 444 0481

The presentation material will be published concurrently with the year-end report on: www.tradedoubler.com/ir.

Financial information

Interim report January-March 2011 4 May 2011

Interim report January-June 2011 3 August 2011 Interim report January-September 2011 2 November 2011

Contact information:

Urban Gillström, President and CEO, telephone +46 (0)707-85 76 00 Erik Skånsberg, CFO, telephone +46 (0)702-64 70 35 [email protected]

Review of the year-end report

This year-end report has not been subject to review by the company's auditor Ernst & Young AB.

Stockholm, 8 February 2011 On behalf of the board

Urban Gillström, President and CEO TradeDoubler AB(publ)

TradeDoubler in brief

TradeDoubler is active on the growing and rapidly changing European market for internet marketing. Digital marketing offers methods for advertisers to effectively market themselves and drive their sales. Digital marketing has greater reach than TV advertising in an increasing number of target groups and countries.

The company currently conducts operations in 18 European countries and reaches about 75 per cent of Europe's internet users TradeDoubler is the only player that is represented in principle on all relevant markets in Europe, which is a distinct competitive advantage. The company's most important markets are the UK, France and Germany, which combined, account for two thirds of total internet marketing in Europe.

TradeDoubler operates as an independent third party and arranges adverts amongst advertisers and websites/publishers which supply space on their webpages. TradeDoubler had approximately 1,900 advertisers and approximately 138,000 active publishers at the end of the fourth quarter. TradeDoubler also offers services which help advertisers to optimise their marketing via search engines.

TradeDoubler creates value for both advertisers and publishers with its solid knowledge of internet marketing, transaction tracking, advanced administrative systems and its continuously updated network of advertisers and publishers.

Consolidated income statement

Oct-Dec Oct-Dec Full year Full year
SEK 000s 2010 2009 2010 2009
Net Sales 772,083 725,397 2,840,070 3,014,349
Cost of goods sold -590,997 -553,139 -2,181,653 -2,324,457
Gross profit 181,085 172,258 658,416 689,893
Selling expenses -94,413 -94,420 -369,163 -374,959
Administrativ
e expenses *
-44,716 -49,365 -168,780 -227,610
Dev
elopment expenses
-9,781 -9,950 -37,945 -42,062
Goodwill write-down - 2,061 - -150,339
Operating profit 32,174 20,584 82,528 -105,077
Net financial items -3,948 2,868 -11,186 -21,953
Profit before tax 28,227 23,452 71,342 -127,029
Tax -8,166 -18,200 -10,007 -51,463
Net profit 20,060 5,252 61,334 -178,493
Profit after tax attributable to:
Equity holders of the Parent Company 20,060 5,252 61,334 -178,493

Statement of comprehensive income

Oct-Dec Oct-Dec Full year Full year
SEK 000s 2010 2009 2010 2009
Profit for the period, after tax 20,060 5,252 61,334 -178,493
Other comprehensive income
Exchange-rate differences -3,685 -1,736 -25,543 24,491
Total comprehensive income for the period, after tax 16,375 3,516 35,791 -154,002
Comprehensive income attributable to
Parent company shareholders 16,375 3,516 35,791 -154,002

Profit per share

Oct-Dec Oct-Dec Full year Full year
SEK 2010 2009 2010 2009
Profit per share 0.47 0.16 1.44 -5.31
Profit per share after dilution 0.47 0.16 1.44 -5.31
Number of Shares
Weighted av
erage before dilution
42,677,449 33,590,996 42,660,902 33,590,996
Weighted av
erage after dilution
42,677,449 33,590,996 42,660,902 33,590,996

Key data - Group

Key data - Group
Oct-Dec Oct-Dec Full year Full year
2010 2009 2010 2009
Gross profit (GP) / rev
enue (%)
23.5 23.7 23.2 22.9
Operating profit (EBIT ) / rev
enue (%)
4.2 2.8 2.9 -3.5
Operating profit (EBIT) / gross profit (GP) (%) 17.8 11.9 12.5 -15.2
Net profit/gross profit (GP) (%) 11.1 3.0 9.3 -25.9
Equity/assets ratio (%) 36.5 27.8 36.5 27.8
Return on equity (%) 12.3 -46.2 12.3 -46.2
Av
erage number of employees
534 569 588 589
Margin td Affiliate + td Campaign
(transaction margin) (%) ** 21.2 21.2 21.1 21.2
Margin td Search (Search margin) (%) 9.8 15.1 10.4 10.2

*) Last year's administrative expenses include a provision of SEK -30 M made under the third quarter for unutilised office space in London and other non-recurring items of SEK-8.5 M.

**) The transaction margin is calculated without fixed charges and connection charges for all periods.

Consolidated balance sheet

31 Dec 31 Dec
SEK 000s 2010 2009
Assets
Intangible fixed assets 423,123 477,276
Tangible fixed assets 15,772 21,425
Financial fixed assets 2,182 2,520
Deferred tax assets 27,700 28,831
Total fixed assets 468,777 530,052
Accounts receiv
ables
685,862 657,049
Tax assets 22,293 21,454
Other current receiv
ables
29,049 80,427
Cash & cash equiv
alents
209,744 436,596
Total current assets 946,948 1,195,526
Total assets 1,415,725 1,725,578
Shareholders' equity and liabilities
Shareholders' equity 516,784 480,507
Subordinated loan - 50,000
Deferred tax liabilities 17,899 23,862
Other prov
isions
1,027 -
Total long-term liabilities 18,926 73,862
Current interest-bearing liabilities - 192,065
Accounts payable 47,398 127,432
Current liabilities to publishers 447,242 418,615
Tax liabilities 2,505 -
Other current liabilities 382,869 433,096
Total current liabilities 880,015 1,171,209
Total shareholder´s equity and liabilities 1,415,725 1,725,578

Reconciliation of shareholders' equity

Oct-Dec Oct-Dec Full year Full year
SEK 000s 2010 2009 2010 2009
Opening balance 500,409 134,396 480,507 291,914
Comprehensiv
e income for the period
16,375 3,516 35,791 -154,002
Share-related compensation settled
with equity instruments - -551 - -551
New share issues - 343,146 486 343,146
Total shareholders equity 516,784 480,507 516,784 480,507

All the equity is attributable to the parent company's shareholders.

Consolidated cash-flow statement

Oct-Dec Oct-Dec Full year Full year
SEK 000s 2010 2009 2010 2009
Operating activities
Profit before tax 28,227 23,452 71,342 -127,030
Adjustments for items not included in cash flow 8,407 7,229 30,000 249,959
Income taxes paid 24,925 -13,223 -7,321 -76,888
Cash flow from operating activities before changes in 61,559 17,458 94,021 46,041
working capital
Changes in working capital 16,003 89,754 -99,847 18,669
Cash flow from operating activities 77,562 107,212 -5,826 64,710
Investing activities
Net inv
estments in intangible assets
-1,626 -1,816 -3,152 -1,816
Net inv
estments in tangible assets
-1,849 -183 -5,494 -11,096
Net inv
estments in financial assets
-
2
1,132 -39 -1,202
Cash flow from investing activities -3,477 -867 -8,685 -14,114
Financing activities
New share issues - 300,812 42,820 300,812
External loan - - - 80,000
Amortisation - -5,435 -242,065 -124,762
Cash flow from financing activities - 295,377 -199,245 256,050
Cash flow for the period 74,085 401,722 -213,756 306,646
Cash and cash equivalents
On the opening date 136,212 40,505 436,595 133,389
Translation difference in cash and cash equiv
alents
-553 -5,631 -13,095 -3,439
Cash and cash equivalens on the closing date 209,744 436,596 209,744 436,596
Adjustments for non-cash items
Depreciation 6,483 10,836 30,934 39,115
Goodwill write-down - -2,061 0 150,339
Other 1,924 -1,546 -934 60,505
Total non-cash items 8,407 7,229 30,000 249,959

Income statement - Parent company

Oct-Dec Oct-Dec Full year Full year
SEK 000s 2010 2009 2010 2009
Net Sales 75,726 61,210 151,554 255,563
Cost of goods sold -2,787 -2,813 -11,336 -12,443
Gross profit 72,939 58,397 140,218 243,120
Selling expenses -3,681 -1,377 -8,941 -5,465
Administrativ
e expenses
-42,423 -35,306 -140,766 -120,904
Dev
elopment expenses
-8,187 -8,005 -31,714 -30,334
Operating profit 18,648 13,710 -41,203 86,418
Net financial items -1,528 -17,996 49,418 2,008
Profit before tax 17,121 -4,286 8,215 88,425
Tax -5,867 2,508 -2,424 -21,057
Net profit 11,253 -1,779 5,791 67,368

Balance sheet - Parent company

31 dec 31 dec
SEK 000s 2010 2009
Assets
Subscribed capital unpaid - 42,334
Intangible fixed assets 3,785 1,816
Fixed tangible assets 10,735 13,348
Financial fixed assets 387,411 410,757
Deffered tax assets - -
Total fixed assets 401,931 425,921
Accounts receiv
ables
3,633 3,301
Receiv
ables from Group companies
301,098 536,635
Tax assets 4,435 6,784
Other current receiv
ables
11,091 11,704
Cash & cash equiv
alents
41,888 270,836
Total current assets 362,144 829,260
Total assets 764,075 1,297,515
Shareholders' equity and liabilities
Shareholders equity 519,428 534,638
Subordinated loan - 50,000
Long-term liabilities to Group companies - 320,281
Deferred tax liability - -
Total long-term liabilities - 370,281
Current interest-bearing liabilities - 192,065
Accounts payable 10,843 11,945
Liabilities to Group companies 121,941 51,350
Tax liabilities - -
Other liabilities 111,863 137,237
Total current liabilities 244,647 392,596
Total shareholder´s equity and liabilities 764,075 1,297,515

Pledged assets and contingent liabilities

31 Dec 31 Dec
SEK 000s 2010 2009
Group
Pledged assets none 91,876
Rent deposits 2,179 2,517
Contingent liabilities none none
Parent company
Pledged assets none 21,442
Contingent liabilities 137,472 3,094

Europe's leading partner within performance-based digital marketing TradeDoubler AB (publ), Sveavägen 20, 111 57 Stockholm, Sweden Telephone +46 (0)8-40 50 800, [email protected], www.tradedoubler.com, Corporate reg. no. 556575-7423, The registered office of the board of directors is in Stockholm. TradeDoubler Year-End 2010 – 9 (10)

Quarterly summary

Consolidated income statement

Oct-Dec Jul-Sep Apr-Jun Jan-Mar Oct-Dec Jul-Sep Apr-Jun Jan-Mar
SEK 000s 2010 2010 2010 2010 2009 2009 2009 2009
Net Sales 772,083 697,914 660,897 709,176 725,397 710,694 734,036 844,222
Cost of goods sold -590,997 -543,231 -502,119 -545,306 -553,139 -567,319 -546,596 -657,402
Gross profit 181,085 154,683 158,777 163,870 172,258 143,375 187,440 186,820
Total costs -148,911 -129,884 -149,260 -147,833 -151,673 -329,230 -153,951 -160,116
Operating profit 32,174 24,799 9,517 16,037 20,584 -185,855 33,489 26,704
Net financial items -3,948 -16,340 16,476 -7,374 2,868 -39,066 13,386 859
Profit before tax 28,227 8,459 25,993 8,663 23,452 -224,920 46,875 27,564
Tax -8,166 2,830 954 -5,625 -18,200 -12,151 -13,468 -7,644
Net profit 20,060 11,290 26,947 3,037 5,252 -237,071 33,407 19,920

Consolidated balance sheet

31 Dec 30 Sep 30 Jun 31 Mar 31 Dec 30 Sep 30 Jun 31 Mar
SEK 000s 2010 2010 2010 2010 2009 2009 2009 2009
Assets
Intangible fixed assets 423,123 431,530 475,058 450,749 477,276 474,221 706,120 657,664
Other fixed assets 45,654 52,356 49,184 50,760 52,776 73,902 93,105 77,383
Current receiv
ables
737,204 698,827 722,247 685,758 758,930 692,535 710,668 737,552
Cash & cash equiv
alents
209,744 136,212 121,469 148,201 436,596 40,505 73,891 151,088
Total assets 1,415,725 1,318,924 1,367,958 1,335,468 1,725,578 1,281,163 1,583,784 1,623,687
Shareholders' equity and liabilities
Shareholders' equity 516,784 500,409 503,437 473,490 480,507 134,396 397,550 333,907
Long-term interest bearing debt - - - - 50,000 50,000 50,000 50,000
Long-term non-interest bearing debt 18,926 20,399 17,052 17,649 23,862 19,840 16,268 16,578
Current interest bearing debt - - - - 192,065 197,961 177,500 207,500
Current non-interest bearing debt 880,015 798,117 847,468 844,328 979,144 878,966 942,466 1,015,702
Total shareholder´s equity and liabilities 1,415,725 1,318,924 1,367,958 1,335,468 1,725,578 1,281,163 1,583,784 1,623,687

Consolidated cash flow statement

Oct-Dec Jul-Sep Apr-Jun Jan-Mar Oct-Dec Jul-Sep Apr-Jun Jan-Mar
SEK 000s 2010 2010 2010 2010 2009 2009 2009 2009
Operating activities
Profit before tax 28,227 8,459 25,993 8,662 23,452 -224,921 46,875 27,564
Adjustments for items not included in cash flow 8,407 5,123 6,579 9,891 7,229 223,411 9,489 9,831
Tax paid 24,925 5,568 -10,887 -26,927 -13,223 -18,216 -47,774 2,324
Cash flow from changes in working capital 16,003 1,226 -46,108 -70,967 89,754 -33,467 -47,953 10,335
Cash flow from operating activities 77,562 20,376 -24,423 -79,341 107,212 -53,193 -39,363 50,054
Cash flow from inv
esting activ
ities
-3,477 -1,092 -775 -3,341 -867 -1,704 -8,348 -3,195
Cash flow from financing activ
ities
- - - -199,245 295,377 20,000 -30,000 -29,327
Cash flow for the period 74,085 19,284 -25,198 -281,927 401,722 -34,897 -77,711 17,532
Cash and cash equivalents
On the opening date 136,212 121,469 148,201 436,596 40,505 73,891 151,088 133,389
Translation difference -553 -4,541 -1,534 -6,468 -5,631 1,511 514 167
Cash and cash equivalens on the closing date 209,744 136,212 121,469 148,201 436,596 40,505 73,891 151,088

Key data - Group

Key data - Group
Oct-Dec Jul-Sep Apr-Jun Jan-Mar Oct-Dec Jul-Sep Apr-Jun Jan-Mar
2010 2010 2010 2010 2009 2009 2009 2009
Gross profit (GP) / rev
enue (%)
23.5 22.2 24.0 23.1 23.7 20.2 25.5 22.1
Operating profit (EBIT ) / rev
enue (%)
4.2 3.6 1.4 2.3 2.8 -26.2 4.6 3.2
Operating profit (EBIT) / gross profit (GP) (%) 17.8 16.0 6.0 9.8 11.9 -129.6 17.9 14.3
Net profit/gross profit (GP) (%) 11.1 7.3 17.0 1.9 3.0 -165.4 17.8 10.7
Equity/assets ratio (%) 36.5 37.9 36.8 35.5 27.8 10.5 25.1 20.6
Return on equity (%) 12.3 14.7 -44.8 -48.4 -46.2 -79.4 26.3 22.4
Av
erage number of employees
534 534 587 588 569 578 589 618
Margin td Affiliate + td Campaign
(transaction margin) (%) * 21.2 20.2 22.0 20.9 21.2 21.1 21.3 21.3
Margin td Search (Search margin) (%) * 9.8 9.0 10.2 12.6 15.0 9.9 8.6 9.0

*) The transaction margin is calculated without fixed charges and connection charges for all periods (does not apply for the Search margin).