Trade Desk, Inc. — Director's Dealing 2017

Feb 14, 2017

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: Trade Desk, Inc. (TTD)
CIK: 0001671933
Period of Report: 2016-09-26

Reporting Person: Highwind S.a.r.l (10% Owner)

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2016-09-26	Series B Preferred Stock	$	C	6993000	Disposed		Class B Common Stock (2331000)	Direct
2016-09-20	Class B Common Stock	$	C	2331000	Acquired		Class A Common Stock (2331000)	Direct

Footnotes

F1: Each share of Series B Preferred Stock outstanding had no expiration date and automatically converted into one-third of a share of Class B Common Stock of the Issuer immediately prior to the closing of the Issuer's initial public offering.

F2: Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one share of Class A Common Stock at the option of the holder thereof at any time. In addition, each share of Class B Common Stock will convert automatically into one share of Class A Common Stock upon any transfer, whether or not for value, except for certain permitted transfers described in, and transfers to any "permitted transferee" as defined in, the Issuer's Amended and Restated Certificate of Incorporation in effect as of the date hereof.