Rapala VMC Oyj — Board/Management Information 2012

Feb 8, 2012

STOCK EXCHANGE RELEASE

February 8, 2012 at 10.15 a.m.

CHANGES IN RAPALA'S EXECUTIVE COMMITTEE

William Ng, Director of China manufacturing operations of Rapala VMC Corporation (Rapala) has resigned. He will continue as a board member of Group's Hong Kong subsidiary. Mr. Ng has worked in Rapala as Director of China manufacturing operations and a member of the Executive Committee since 2001.

RAPALA VMC CORPORATION

Jorma Kasslin Chief Executive Officer

For further information, please contact Jorma Kasslin, CEO, tel. +358 9 7562 540

Distribution: NASDAQ OMX Helsinki and Main media

Rapala VMC Corporation (Rapala) is a leading fishing tackle company and the global market leader in fishing lures, treble hooks and fishing related knives and tools. The Group also has a strong global position in other fishing categories and it is one of the leading distributors of outdoor, hunting and winter sport products in the Nordic countries. The Group has the largest distribution network in the industry. The main manufacturing facilities are located in Finland, France, Estonia, Russia, China, Indonesia and the UK. The Group brand portfolio includes the leading brand in the industry, Rapala, and other global brands like VMC, Sufix, Storm, Blue Fox, Luhr Jensen, Williamson, Dynamite Baits, Marttiini and Peltonen. The Group, with net sales of EUR 279 million in 2011, employs some 2 000 people in 37 countries. Rapala's share is listed and traded on the NASDAQ OMX Helsinki stock exchange since 1998.