NATIONAL RESEARCH CORP - Director's Dealing 2021

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: NATIONAL RESEARCH CORP (NRC)
CIK: 0000070487
Period of Report: 2021-01-04

Reporting Person: Hays Michael D. (Director, CEO & President)

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2021-01-04	Common Stock	M	17745	$9.14	Acquired	57749	Direct

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2021-01-04	Employee Stock Option (right to buy)	$9.14	M	17745	Disposed	2021-01-05	Common Stock (17745)	Direct
2021-01-05	Employee Stock Option (right to buy)	$42.92	A	4452	Acquired	2031-01-05	Common Stock (4452)	Direct

Security	Shares	Ownership
Common Stock	139095	Indirect

F1: The reporting person disclaims beneficial ownership of these shares.

F2: This option became fully exercisable on January 5, 2016

F3: This option becomes fully exercisable on January 5, 2026.