Molson Coors Canada Inc.

Your Vote Counts!

MOLSON COORS BEVERAGE COMPANY

2024 Annual Meeting

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MOLSON COORS BEVERAGE COMPANY
P.O. BOX 4030
BC 555
GOLDEN, COLORADO 80401
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Vote by May 14, 2024 11:59 PM EDT. For shares held in a Plan, vote by May 13, 2024 7:00 AM EDT.

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V29998-P06280
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You invested in MOLSON COORS BEVERAGE COMPANY and it’s time to vote!

You have the right to vote on proposals being presented at the Annual Meeting. This is an important notice regarding the availability of proxy material for the stockholder meeting to be held on May 15, 2024.

Get informed before you vote

View the Notice and Proxy Statement and Annual Report on Form 10-K online OR you can receive a free paper or email copy of the material(s) by requesting prior to May 1, 2024. If you would like to request a copy of the material(s) for this and/or future stockholder meetings, you may (1) visit www.ProxyVote.com, (2) call 1-800-579-1639 or (3) send an email to [email protected]. If sending an email, please include your control number (indicated below) in the subject line. Unless requested, you will not otherwise receive a paper or email copy.

For complete information and to vote, visit www.ProxyVote.com Control # Smartphone users Vote in Person at the Meeting* Point your camera here and May 15, 2024 11:00 a.m., Mountain Daylight Time vote without entering a control number Golden Brewery 13th Street & Ford Street Golden, Colorado 80401

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*Please check the meeting materials for any special requirements for meeting attendance. At the meeting, you will need to request a ballot to vote these shares.

Vote at www.ProxyVote.com

THIS IS NOT A VOTABLE BALLOT

This is an overview of the proposals being presented at the upcoming stockholder meeting. Please follow the instructions on the reverse side to vote these important matters.

Voting Items Board Recommends	Voting Items Board Recommends
1. Election of Directors Nominees: 01) Julia M. Brown 02) David S. Coors 03) Peter H. Coors 04) Mary Lynn Ferguson-McHugh 05) Gavin D. K. Hattersley 06) Andrew T. Molson 07) Geoffrey E. Molson 08) Nessa O’Sullivan 09) Jill Timm 10) Leroy J. Williams, Jr. 11) James “Sandy” A. Winnefeld, Jr.	For
2. To approve, in a non-binding advisory vote, the compensation of Molson Coors Beverage Company’s named executive officers.	For
3. To ratify the appointment of PricewaterhouseCoopers LLP as Molson Coors Beverage Company’s independent registeredpublic accountingfirm for the fiscalyear endingDecember 31, 2024.	For
NOTE:Such other business as may be brought properly before the meeting and any and all adjournments or postponements thereof.

In their discretion, the proxies named on the proxy (or either of them) are authorized to vote upon such other business as may properly come before the meeting.

SPECIAL VOTING INSTRUCTIONS For Holders of Class A Exchangeable Shares of Molson Coors Canada Inc.

In order for TSX Trust Company (“TSX”) to vote or cause to be voted at the Annual Meeting of Stockholders of Molson Coors Beverage Company to be held on May 15, 2024, all the voting rights related to the Class A Exchangeable Shares of Molson Coors Canada Inc. held of record by the stockholder at the close of business on March 22, 2024, Broadridge Financial Solutions, Inc. (“Broadridge,” as agent for TSX) must receive the stockholder’s voting instructions no later than 5:00 P.M. EDT on May 10, 2024 for mailed in ballots and by 7:00 A.M. EDT on May 13, 2024 if voting by telephone or Internet.

Prefer to receive an email instead? While voting on www.ProxyVote.com, be sure to click “Delivery Settings”.

V29999-P06280

Your Vote Counts!

MOLSON COORS BEVERAGE COMPANY

2024 Annual Meeting

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MOLSON COORS BEVERAGE COMPANY
P.O. BOX 4030
BC 555
GOLDEN, COLORADO 80401
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Vote by May 14, 2024 11:59 PM EDT. For shares held in a Plan, vote by May 13, 2024 7:00 AM EDT.

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You invested in MOLSON COORS BEVERAGE COMPANY and it’s time to vote!

Get informed before you vote

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*Please check the meeting materials for any special requirements for meeting attendance. At the meeting, you will need to request a ballot to vote these shares.

Vote at www.ProxyVote.com

THIS IS NOT A VOTABLE BALLOT

This is an overview of the proposals being presented at the upcoming stockholder meeting. Please follow the instructions on the reverse side to vote these important matters.

Voting Items Board Recommends	Voting Items Board Recommends
1. Election of Directors Nominees: 01) Roger G. Eaton 02) Charles M. Herington 03) H. Sanford Riley	For
2. To approve, in a non-binding advisory vote, the compensation of Molson Coors Beverage Company’s named executive officers.	For

NOTE: Such other business as may be brought properly before the meeting and any and all adjournments or postponements thereof.

In their discretion, the proxies named on the proxy (or either of them) are authorized to vote upon such other business as may properly come before the meeting.

SPECIAL VOTING INSTRUCTIONS For Holders of Class B Exchangeable Shares of Molson Coors Canada Inc.

In order for TSX Trust Company (“TSX”) to vote or cause to be voted at the Annual Meeting of Stockholders of Molson Coors Beverage Company to be held on May 15, 2024, all the voting rights related to the Class B Exchangeable Shares of Molson Coors Canada Inc. held of record by the stockholder at the close of business on March 22, 2024, Broadridge Financial Solutions, Inc. (“Broadridge,” as agent for TSX) must receive the stockholder’s voting instructions no later than 5:00 P.M. EDT on May 10, 2024 for mailed in ballots and by 7:00 A.M. EDT on May 13, 2024 if voting by telephone or Internet.

SPECIAL VOTING INSTRUCTIONS For Holders of Class B Common Share Equivalents Held in the Molson Coors Employees’ Retirement and Savings Plan

In order for Fidelity Management Trust Company (“Fidelity”), as trustee of the Molson Coors Employees’ Retirement and Savings Plan (the “Plan”), to vote or cause to be voted at the Annual Meeting of Stockholders of Molson Coors Beverage Company to be held on May 15, 2024, all the voting rights related to the Class B Common Stock of Molson Coors Beverage Company, attributed to participants in the Plan at the close of business on March 22, 2024, Broadridge (as agent for Fidelity), must receive the stockholder’s voting instructions no later than 5:00 P.M. EDT on May 10, 2024 for mailed in ballots and by 7:00 A.M. EDT on May 13, 2024 if voting by telephone or Internet.

Prefer to receive an email instead? While voting on www.ProxyVote.com, be sure to click “Delivery Settings”.

V30001-P06280-Z87017

Your Vote Counts!

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MOLSON COORS CANADA INC.
P.O. BOX 4030
BC 555
GOLDEN, COLORADO 80401
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2024 Annual Meeting of Stockholders of Molson Coors Beverage Company Vote by May 14, 2024 11:59 PM EDT. For shares held in a plan, vote by May 13, 2024 7:00 AM EDT.

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V29983-P06281
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You invested in MOLSON COORS CANADA INC. and it’s time to vote!

You have the right to vote on proposals being presented at the Annual Meeting of Stockholders of Molson Coors Beverage Company. This is an important notice regarding the availability of proxy material for the stockholder meeting to be held on May 15, 2024.

Get informed before you vote

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*Please check the meeting materials for any special requirements for meeting attendance. At the meeting, you will need to request a ballot to vote these shares.

Vote at www.ProxyVote.com

THIS IS NOT A VOTABLE BALLOT

This is an overview of the proposals being presented at the upcoming stockholder meeting. Please follow the instructions on the reverse side to vote these important matters.

Voting Items Board Recommends	Voting Items Board Recommends
1. Election of Directors Nominees: 01) Julia M. Brown 02) David S. Coors 03) Peter H. Coors 04) Mary Lynn Ferguson-McHugh 05) Gavin D. K. Hattersley 06) Andrew T. Molson 07) Geoffrey E. Molson 08) Nessa O’Sullivan 09) Jill Timm 10) Leroy J. Williams, Jr. 11) James “Sandy” A. Winnefeld, Jr.	For
2. To approve, in a non-binding advisory vote, the compensation of Molson Coors Beverage Company’s named executive officers.	For
3. To ratify the appointment of PricewaterhouseCoopers LLP as Molson Coors Beverage Company’s independent registeredpublic accountingfirm for the fiscalyear endingDecember 31, 2024.	For

NOTE: Such other business as may be brought properly before the meeting and any and all adjournments or postponements thereof.

In their discretion, the proxies named on the proxy (or either of them) are authorized to vote upon such other business as may properly come before the meeting.

SPECIAL VOTING INSTRUCTIONS For Holders of Class A Exchangeable Shares of Molson Coors Canada Inc.

Prefer to receive an email instead? While voting on www.ProxyVote.com, be sure to click “Delivery Settings”.

V29984-P06281

Your Vote Counts!