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MATTEL INC /DE/ Director's Dealing 2011

Feb 11, 2011

30976_dirs_2011-02-11_a354360b-b259-497d-b212-966d79fba645.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: MATTEL INC /DE/ (MAT)
CIK: 0000063276
Period of Report: 2011-02-09

Reporting Person: FARR KEVIN M (Chief Financial Officer)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2011-02-09 Common stock F 43312 $25.71 Disposed 96723 Direct

Holdings (Non-Derivative)

Security Shares Ownership
Common stock 13011 Indirect

Footnotes

F1: Represents shares of Mattel common stock that were automatically withheld at vesting of restricted stock units previously earned as of February 1, 2011, to cover required tax withholding.

F2: As of February 9, 2011, the reporting person had a balance of $334,517 in the Mattel Stock Fund of Mattel's 401(k) plan, the Personal Investment Plan ("PIP"). The number of shares has been calculated by the plan administrator for the PIP.