EQUIFAX INC — Director's Dealing 2017

Aug 3, 2017

SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: EQUIFAX INC (EFX)
CIK: 0000033185
Period of Report: 2017-08-01

Reporting Person: Loughran Joseph Michael III (Pres USIS)

Non-Derivative Transactions

Date	Security	Code	Shares	Price	A/D	Holdings After	Ownership
2017-08-01	Common Stock	M	3000	$33.60	Disposed	42723	Direct
2017-08-01	Common Stock	S	4000	$146.0247	Disposed	38723	Direct

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2017-08-01	Stock Options/Right to Buy	$33.60	M	3000	Acquired	2020-04-30	Common Stock (3000)	Direct

Holdings (Non-Derivative)

Security	Shares	Ownership
Common Stock	591	Indirect

Footnotes

F1: The price reported in column 4 is a weighted average price. The shares were sold at prices ranging from $145.98 to $146.065, inclusive. Upon request by the SEC staff, the issuer, or any security holder of the issuer, full information regarding the number of shares purchased or sold at each separate price will be provided.

F2: The option vested in three equal annual increments beginning 4/30/2011.