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EQUIFAX INC Director's Dealing 2013

Jul 29, 2013

30136_dirs_2013-07-29_3150455b-9042-4645-9dbc-0415a44aa3fb.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: EQUIFAX INC (EFX)
CIK: 0000033185
Period of Report: 2013-07-26

Reporting Person: Adams J Dann (Pres-Wkfrc Sol)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2013-07-26 Common Stock M 10000.0000 $41.2200 Acquired 91193.0000 Direct
2013-07-26 Common Stock S 10000.0000 $61.9500 Disposed 81193.0000 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2013-07-26 Stock Option/Right to Buy $41.2200 M 10000.0000 Disposed 2017-02-07 Common Stock (10000.0000) Direct

Holdings (Non-Derivative)

Security Shares Ownership
Common Stock 372.0000 Indirect

Footnotes

F1: The option vests in increments of 7,333 shares on 2/7/2008 & 2/7/2009 and 7,334 shares on 2/7/2010.