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ELECTRONIC ARTS INC. Director's Dealing 2010

Nov 12, 2010

30015_dirs_2010-11-12_b66c9306-45c7-4492-a199-436034f6743e.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: ELECTRONIC ARTS INC. (ERTS)
CIK: 0000712515
Period of Report: 2010-11-10

Reporting Person: HUMBLE RODNEY (EVP, EA Play Label)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2010-11-10 Common Stock A 18440 Acquired 28773 Direct
2010-11-10 Common Stock F 2918 $16.34 Disposed 25855 Direct
2010-11-10 Common Stock F 1751 $16.34 Disposed 24104 Direct
2010-11-10 Common Stock F 540 $16.34 Disposed 23564 Direct
2010-11-10 Common Stock F 308 $16.34 Disposed 23256 Direct
2010-11-10 Common Stock F 193 $16.34 Disposed 23063 Direct
2010-11-10 Common Stock F 856 $16.34 Disposed 22207 Direct
2010-11-10 Common Stock F 200 $16.34 Disposed 22007 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2010-11-10 Restricted Stock Units $ D 1909 Disposed 2010-11-10 Common Stock (1909) Direct
2010-11-10 Restricted Stock Units $ D 16531 Disposed 2011-11-10 Common Stock (16531) Direct

Footnotes

F1: Represents vested restricted stock units released pursuant to Electronic Arts' offer to exchange described in Schedule TO-I, filed October 21, 2009 (the "Exchange Offer").

F2: Upon vesting, each restricted stock unit was converted into an equivalent number of shares of common stock.

F3: Represents shares of common stock withheld for tax purposes upon the vesting of restricted stock units.

F4: Represents restricted stock units granted pursuant to Electronic Arts' offer to exchange described in Schedule TO-I, filed October 21, 2009 (the "Exchange Offer").

F5: Each restricted stock unit represents a contingent right to receive one share of Electronic Arts common stock.