Demant — Major Shareholding Notification 2012

Oct 30, 2012

Company announcement no ²⁰¹²‐^{08 30} October ²⁰¹²

Large shareholder announcement concerning EuroPacific Growth Fund pursuant to section 29 of the Danish Securities Trading Act

Pursuant to section 29 of the Danish Securities Trading Act, William Demant Holding A/S hereby makes public that the Company hasreceived the following announcement:

On 26 October 2012, EuroPacific Growth Fund increased its shareholdings in William Demant Holding A/S and now holds a total of 5.05% of the share capital in William Demant Holding A/S in direct ownership. EuroPacific Growth Fund has delegated proxy voting authority to its investment adviser Capital Research and Management Company.

Please note that on 3 September 2012, the Capital Group Companies, Inc. increased itsindirect ownership interest to above 5% of the share capital in William Demant Holding A/S, including EuroPacific Growth Fund's holding which was at that time below 5% of the share capital. Please see our Company Announce‐ ment No. 2012‐07.

EuroPacific Growth Fund's total holding of William Demant Holding A/S shares is now 2,943,900 shares of DKK 1 each, equivalent to nominally DKK 2,943,900.

Further information: Other contacts: Niels Jacobsen, President & CEO Stefan Ingildsen, SVP Finance Phone +45 3917 7100 Søren B. Andersson, VP IR

www.demant.com Morten Lehmann Nielsen, IR Manager