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CAMPBELL'S Co Director's Dealing 2012

Nov 30, 2012

30654_dirs_2012-11-30_fea97328-55dc-4db5-9c90-833d581099c5.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: CAMPBELL SOUP CO (CPB)
CIK: 0000016732
Period of Report: 2012-11-28

Reporting Person: MALONE MARY ALICE (Director, 10% Owner)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2012-11-28 Common Stock M 8135 $23.27 Acquired 8135 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2012-11-28 Stock Option $23.27 M 8135 Acquired 2013-01-01 Common Stock (8135) Direct

Holdings (Non-Derivative)

Security Shares Ownership
Common Stock 39886270 Indirect
Common Stock 1333 Indirect
Common Stock 13230543 Indirect
Common Stock 76491 Indirect

Footnotes

F1: Held by Hera Management LLC, of which Ms. Malone is the sole member. Ms. Malone disclaims beneficial ownership of all of the above shares except to the extent of her pecuniary interest therein.

F2: Held by Contango LP, of which Hera LLC is the general partner. Ms. Malone disclaims beneficial ownership of all of the above shares except to the extent of her pecuniary interest therein.

F3: Held by trusts for Ms. Malone's children. Ms. Malone is a trustee of these trusts and disclaims beneficial ownership of these shares.

F4: The options vested cumulatively over three years at the rate of 30%, 60%, 100% respectively on the first three anniversaries of the Grant Date.