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CALERES INC Director's Dealing 2010

Aug 3, 2010

32936_dirs_2010-08-03_a584e2e0-dfcc-4b2a-975c-7f964c32224b.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: BROWN SHOE CO INC (BWS)
CIK: 0000014707
Period of Report: 2010-07-31

Reporting Person: NEIDORFF MICHAEL F (Director)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2010-07-31 Common Stock A 1071 $14.505 Acquired 32021 Direct

Derivative Transactions

Date Security Exercise Price Code Shares A/D Expiration Underlying Ownership
2010-07-31 Phantom Stock Units $ A 50 Acquired Common Stock (50) Direct

Footnotes

F1: These Phantom Stock Units are rounded to the nearest whole number and were issued pursuant to the Deferred Compensation Plan for Non-Employee Directors on the last day of the fiscal quarter based on the value of dividend equivalents earned during the quarter, divided by the market value (mean of the high and low price) of the Company's common stock on the last trading day of the fiscal quarter.

F2: Each unit of phantom stock represents the right to receive the fair market value of a share of common stock of the Company.

F3: The phantom stock units will be settled in cash in annual installments over a five-year or ten-year period, or in a lump sum in accordance with the Directors prior election, when the Directors service as a director terminates.