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BOSTON BEER CO INC Director's Dealing 2021

Jun 8, 2021

31558_dirs_2021-06-08_246bde70-cd3e-45a9-86c9-0a90900ef015.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: BOSTON BEER CO INC (SAM)
CIK: 0000949870
Period of Report: 2021-06-07

Reporting Person: KOCH C JAMES (N/A)

Non-Derivative Transactions

Date Security Code Shares Price A/D Holdings After Ownership
2021-06-07 Class A Common S 100.00 $1064.66 Disposed 117258.00 Direct
2021-06-07 Class A Common S 300.00 $1070.20 Disposed 116958.00 Direct
2021-06-07 Class A Common S 200.00 $1074.97 Disposed 116758.00 Direct
2021-06-07 Class A Common S 200.00 $1076.09 Disposed 116558.00 Direct
2021-06-07 Class A Common S 200.00 $1077.89 Disposed 116358.00 Direct
2021-06-07 Class A Common S 400.00 $1080.78 Disposed 115958.00 Direct
2021-06-07 Class A Common S 309.00 $1082.29 Disposed 115649.00 Direct
2021-06-07 Class A Common S 200.00 $1088.33 Disposed 115449.00 Direct
2021-06-07 Class A Common S 291.00 $1090.82 Disposed 115158.00 Direct
2021-06-07 Class A Common S 200.00 $1096.88 Disposed 114958.00 Direct
2021-06-07 Class A Common S 100.00 $1101.20 Disposed 114858.00 Direct

Holdings (Non-Derivative)

Security Shares Ownership
Class A Common 33248.00 Indirect
Class A Common 23486.00 Indirect
Class A Common 77627.00 Indirect
Class A Common 5000.00 Indirect
Class A Common 3656.00 Indirect
Class A Common 2532.00 Indirect

Footnotes

F1: The transactions reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on March 5, 2021.

F10: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 200 shares is from $1096.68 to $1097.07. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.

F2: The shares reported include 212 shares of restricted stock subject to vesting conditions.

F3: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 300 shares is from $1070.01 to $1070.45. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.

F4: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 200 shares is from $1074.60 to $1075.33. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.

F5: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 200 shares is from $1075.83 to $1076.34. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.

F6: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 400 shares is from $1080.37 to $1081.33. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.

F7: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 309 shares is from $1081.79 to $1082.69, The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.

F8: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 200 shares is from $1087.90 to $1088.75. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.

F9: The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 291 shares is from $1090.66 to $1091.02. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant.