adidas AG — M&A Activity 2016

May 4, 2016

News Details

Ad-hoc | 4 May 2016 07:19

AD-HOC: adidas Group concludes strategic review of golf business

adidas AG / Key word(s): Disposal/Letter of Intent

04.05.2016 07:19

Dissemination of an Ad hoc announcement according to § 15 WpHG, transmitted
by DGAP - a service of EQS Group AG.
The issuer is solely responsible for the content of this announcement.

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For immediate release May 4,
2016

AD-HOC: adidas Group concludes strategic review of golf business

Herzogenaurach - The adidas Group today concluded its analysis of the
future options for the company's golf business.

As a result of this strategic review, the Executive Board decided to enter
into concrete negotiations with interested parties aimed at a divestiture
of parts of the company's golf division. Going forward, the Group intends
to focus its efforts in this market segment on further strengthening its
position as a leading provider of innovative golf footwear and apparel
through the adidas Golf brand. At the same time the company will actively
seek a buyer for the remainder of its golf business, which mainly comprises
the TaylorMade brand, a market leader in golf equipment, as well as the
Adams and Ashworth brands.

A final decision on the divestiture, including the detailed terms of a
potential agreement, is subject to approval by the Supervisory Board.

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Contacts:

Media Relations Investor Relations

Jan Runau Sebastian Steffen
Chief Corporate Communication Officer Vice President Investor Relations
Tel.: +49 (0) 9132 84-3830 Tel.: +49 (0) 9132 84-4401

Katja Schreiber Christian Stoehr
Senior Director Corporate Communication Director Investor Relations
Tel.: +49 (0) 9132 84-3810 Tel.: +49 (0) 9132 84-4989

Please visit our corporate website: www.adidas-Group.com

04.05.2016 The DGAP Distribution Services include Regulatory Announcements,
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Language: English
Company: adidas AG
Adi-Dassler-Straße 1
91074 Herzogenaurach
Germany
Phone: +49 9132 84 0
Fax: +49 9132 84 2241
E-mail:
Internet: www.adidas-group.com
ISIN: DE000A1EWWW0, US00687A1079, US00687P1049
WKN: A1EWWW, A0MNCC , 909676
Listed: Regulated Market in Frankfurt (Prime Standard); Regulated
Unofficial Market in Berlin, Dusseldorf, Hamburg, Hanover,
Munich, Stuttgart; Terminbörse EUREX

End of Announcement DGAP News-Service

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