Readly is a digital subscription service that offers unlimited, "all-you-can-read" access to thousands of magazines and newspapers in one app.
The idea for Readly began by a pool in Cyprus in the spring of 2012 when Readly's founder, Joel Wikell, was on vacation with his family. After reading the magazines he had brought with him over and over again, whilst the streaming music in his ears never ran dry, the idea of an app with unlimited access to digital magazine feeds was born. The first string of code was written later that same year, by three developers in a small town called Växjö, in the southern part of Sweden. Readly was launched in Sweden in 2013.
2012
Served areaWorldwide
HeadquartersKungsgatan 17, 11143 Stockholm – Sweden
Line item in (sek) | 01.01.2020 | 01.01.2021 | 01.01.2022 | 01.01.2023 |
---|---|---|---|---|
Assets | N/A | 576,127,000.00 | 507,507,000.00 | 383,086,000.00 |
Noncurrent Assets | N/A | 35,508,000.00 | 172,961,000.00 | 161,910,000.00 |
Machinery | N/A | 1,364,000.00 | 997,000.00 | 580,000.00 |
Goodwill | N/A | 0.00 | 70,744,000.00 | 49,982,000.00 |
Other Intangible Assets | N/A | 21,925,000.00 | 80,678,000.00 | 93,501,000.00 |
Other Noncurrent Financial Assets | N/A | 7,677,000.00 | 9,297,000.00 | 9,874,000.00 |
Current Assets | N/A | 540,619,000.00 | 334,546,000.00 | 221,176,000.00 |
Current Trade Receivables | N/A | 3,242,000.00 | 6,615,000.00 | 7,673,000.00 |
Other Current Receivables | N/A | 584,000.00 | 3,037,000.00 | 4,592,000.00 |
Cash and cash equivalents | 130,132,000.00 | 521,574,000.00 | 306,209,000.00 | 188,706,000.00 |
Equity And Liabilities | N/A | 576,127,000.00 | 507,507,000.00 | 383,086,000.00 |
Equity | 54,773,000.00 | 381,904,000.00 | 201,714,000.00 | 90,557,000.00 |
Issued Capital | N/A | 1,111,000.00 | 1,137,000.00 | 1,137,000.00 |
Retained Earnings | N/A | -766,701,000.00 | -986,295,000.00 | -1,105,453,000.00 |
Additional Paidin Capital | N/A | 1,147,373,000.00 | 1,182,091,000.00 | 1,182,624,000.00 |
Equity Attributable To Owners Of Parent | N/A | 381,904,000.00 | 200,010,000.00 | 90,552,000.00 |
Noncontrolling Interests | N/A | 0.00 | 1,704,000.00 | 5,000.00 |
Liabilities | N/A | 194,223,000.00 | 305,792,000.00 | 292,529,000.00 |
Noncurrent Liabilities | N/A | 24,903,000.00 | 46,039,000.00 | 27,930,000.00 |
Noncurrent Provisions | N/A | 0.00 | 3,488,000.00 | 2,558,000.00 |
Deferred Tax Liabilities | N/A | 0.00 | 10,632,000.00 | 9,343,000.00 |
Noncurrent Financial Liabilities At Fair Value Through Profit Or Loss | N/A | 0.00 | 8,090,000.00 | 0.00 |
Noncurrent Derivative Financial Liabilities | N/A | 5,477,000.00 | 0.00 | N/A |
Longterm Borrowings | N/A | 19,001,000.00 | 16,721,000.00 | 11,197,000.00 |
Current Liabilities | N/A | 169,320,000.00 | 259,753,000.00 | 264,598,000.00 |
Trade And Other Current Payables To Trade Suppliers | N/A | 24,780,000.00 | 41,697,000.00 | 44,569,000.00 |
Current Accruals And Current Deferred Income Including Current Contract Liabilities | N/A | N/A | 150,129,000.00 | 175,007,000.00 |
Current Tax Liabilities Current | N/A | 1,209,000.00 | 1,097,000.00 | 936,000.00 |
Current Financial Liabilities At Fair Value Through Profit Or Loss | N/A | 0.00 | 33,134,000.00 | 26,170,000.00 |
Other Current Liabilities | N/A | 14,367,000.00 | 5,955,000.00 | 8,226,000.00 |
Line item in (sek) | 01.01.2020/ 01.01.2021 |
01.01.2021/ 01.01.2022 |
01.01.2022/ 01.01.2023 |
---|---|---|---|
Revenue | 349,828,000.00 | 460,727,000.00 | 580,740,000.00 |
Other Income | 2,776,000.00 | 5,581,000.00 | 10,873,000.00 |
Employee Benefits Expense | 76,022,000.00 | 94,977,000.00 | 117,314,000.00 |
Depreciation And Amortisation Expense | 9,905,000.00 | 12,155,000.00 | 54,126,000.00 |
Other Expense By Nature | 220,224,000.00 | 252,769,000.00 | 164,182,000.00 |
Profit Loss From Operating Activities | -189,775,000.00 | -209,528,000.00 | -142,471,000.00 |
Finance Income | 13,466,000.00 | 11,291,000.00 | 41,312,000.00 |
Finance Costs | 20,813,000.00 | 21,162,000.00 | 20,479,000.00 |
Profit Loss Before Tax | -197,122,000.00 | -219,399,000.00 | -121,638,000.00 |
Income Tax Expense Continuing Operations | 303,000.00 | 202,000.00 | -1,678,000.00 |
Profit (loss) | -197,424,000.00 | -219,601,000.00 | -119,960,000.00 |
Profit Loss Attributable To Owners Of Parent | -197,424,000.00 | -219,594,000.00 | -119,883,000.00 |
Profit Loss Attributable To Noncontrolling Interests | 0.00 | -7,000.00 | -77,000.00 |
Line item in (sek) | 01.01.2020 | 01.01.2021 | 01.01.2022 | 01.01.2023 |
---|---|---|---|---|
Profit (loss) | N/A | -197,424,000.00 | -219,601,000.00 | -119,960,000.00 |
Adjustments For Decrease Increase In Other Operating Receivables | N/A | -2,275,000.00 | -2,298,000.00 | -2,914,000.00 |
Adjustments For Increase Decrease In Trade Account Payable | N/A | -4,177,000.00 | -2,064,000.00 | 2,872,000.00 |
Adjustments For Depreciation And Amortisation Expense | N/A | 9,548,000.00 | 12,155,000.00 | 54,126,000.00 |
Other Adjustments For Noncash Items | N/A | 1,872,000.00 | -2,120,000.00 | 222,000.00 |
Interest Paid Classified As Operating Activities | N/A | 4,406,000.00 | 4,124,000.00 | 2,713,000.00 |
Interest Received Classified As Operating Activities | N/A | N/A | 0.00 | 92,000.00 |
Cash Flows From Used In Operating Activities | N/A | -154,044,000.00 | -165,470,000.00 | -62,725,000.00 |
Cash Flows Used In Obtaining Control Of Subsidiaries Or Other Businesses Classified As Investing Activities | N/A | 0.00 | 7,314,000.00 | 0.00 |
Cash Flows From Used In Investing Activities | N/A | -10,877,000.00 | -30,612,000.00 | -32,669,000.00 |
Payments From Changes In Ownership Interests In Subsidiaries | N/A | N/A | 0.00 | 945,000.00 |
Proceeds From Issuing Other Equity Instruments | N/A | 6,762,000.00 | 1,629,000.00 | 300,000.00 |
Repayments Of Borrowings Classified As Financing Activities | N/A | 9,605,000.00 | 19,576,000.00 | 26,808,000.00 |
Payments Of Lease Liabilities Classified As Financing Activities | N/A | 3,547,000.00 | 4,378,000.00 | 3,706,000.00 |
Other Inflows Outflows Of Cash Classified As Financing Activities | N/A | 3,489,000.00 | 0.00 | N/A |
Cash Flows From Used In Financing Activities | N/A | 564,012,000.00 | -20,152,000.00 | -31,172,000.00 |
Increase (decrease) in cash and cash equivalents before effect of exchange rate changes | N/A | 399,091,000.00 | -216,234,000.00 | -126,566,000.00 |
Effect Of Exchange Rate Changes On Cash And Cash Equivalents | N/A | 7,648,000.00 | 869,000.00 | 9,063,000.00 |
Cash and cash equivalents | 130,132,000.00 | 521,574,000.00 | 306,209,000.00 | 188,706,000.00 |
Please note that some sums might not add up.
Date | Trading entity / Person | Association | Trade type | Volume |
---|---|---|---|---|
13.07.23 | Mikael Antonsson Bill | Other | Buy | SEK 199,843.20 |
05.07.23 | Mikael Antonsson Bill | Other | Buy | SEK 6,336.00 |
30.06.23 | Mikael Antonsson Bill | Other | Buy | SEK 149,025.60 |
29.06.23 | Mikael Antonsson Bill | Other | Buy | SEK 55,468.80 |
27.06.23 | Mikael Antonsson Bill | Other | Buy | SEK 34,794.40 |
21.06.23 | Mikael Antonsson Bill | Other | Buy | SEK 115,200.00 |
20.06.23 | Mikael Antonsson Bill | Other | Buy | SEK 2,476.80 |
02.06.23 | Mikael Antonsson Bill | Other | Buy | SEK 316,396.80 |
01.06.23 | Mikael Antonsson Bill | Other | Buy | SEK 364,258.86 |
31.05.23 | Mikael Antonsson Bill | Other | Buy | SEK 441,864.97 |
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