Miraculum S.A. | MIR Annual Report & Investor Relations Data
ISIN
PLKLSTN00017
Ticker
MIR
Sector
Industry
Country
Poland
Year Founded
1924
ISIN
PLKLSTN00017
Ticker
MIR
Sector
Industry
Country
Poland
Year Founded
1924
Founded in 1924 by Dr. Leon Luser in Kraków, MIRACULUM stands as one of Poland's pioneering cosmetic companies, sharing the limelight with brands like Max Factor and Helena Rubinstein. The company quickly gained recognition, securing the GRAND PRIX for face powder at the World Exhibition in Paris, 1931. Its innovative spirit and use of celebrity endorsements helped it dominate the Polish cosmetics market. MIRACULUM's range of products, spanning from exotic face powders to luxury perfumes, has always been known for its originality and quality.
In 1971, the company introduced the renowned Pani Walewska brand, with packaging stylized like Napoleon's hat. The company's pioneering formulas, rich ingredients, and customer trust have always been its key strengths. MIRACULUM has been a pioneer in using ceramides, algae, and liquid crystal structures in cosmetics, standing at the forefront of breakthrough technologies in combating signs of skin ageing.
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